Most clients start getting leads within 3-7 days of launch. However, campaigns perform best after 60 days once we have enough data to optimize audiences and creatives effectively. Meta's algorithm needs time to learn who responds best to your ads.

$1,500/month paid directly to Meta. Anything less doesn't give us enough volume to test audiences and creatives. If you have a smaller budget, we can discuss options, but results will be limited. We recommend $2,000-3,000/month for best results.

Yes, 100%. The account is created in your Business Manager with your credit card. We manage it on your behalf, but you own all data, audiences, pixel data, and creative. If you ever leave, you keep everything.

No ethical agency can guarantee specific numbers. There are too many variables (your target audience, creative quality, offer strength, seasonality, your close rate). What we CAN guarantee is expert management, transparent reporting, continuous optimization, and creative testing.

Competitive industries may have higher costs per lead on Meta, but the advantage is precise audience targeting. We can target based on demographics, interests, and behaviors that your competitors might miss. We'll analyze your market during the strategy call and give you realistic expectations.

No, we generate the leads (your potential new customers), you or your team handles sales. Quick response times are critical (ideally under 5 minutes) to convert Meta Ads leads, especially from Facebook lead forms.

We strongly recommend a dedicated landing page (not just your homepage). Meta traffic converts better with focused landing pages. We can build one for you for $800 one-time.

Yes, your account is fully flexible. However, pausing loses your pixel data momentum and audience learning. We recommend reducing budget during slow periods rather than pausing completely, but you can pause anytime without penalty.

We provide video scripting and direction, and can coordinate with your existing video content. Full video production is available as an add-on ($800-1,500 per video depending on complexity). Many successful Meta campaigns use static images and carousels.

Google Ads: People actively searching for your service RIGHT NOW (high intent, higher cost per lead) Meta Ads: Reach people BEFORE they're searching (build awareness, lower cost per lead, longer sales cycle) Best strategy: Run BOTH. Meta builds awareness, Google captures the search when they're ready.